Allen and Page Limited

Allen and Page are a leading manufacturer of animal feed, supplying customers across the UK.Location: Norfolk

Sector: Manufacturing

Date Appointed: March 2002




Services Provided:

Allen & Page was established as a limited company in 1936 but the Page family had been producing and selling horse feeds for many years. Originally based at the mill at Quayside, Norwich, the company quickly became renowned across East Anglia for the high quality feed it produced.

Allen & Page strives to constantly innovate and improve and part of that process involved moving the business to its current state of the art mill in Shipdham, Norfolk. The new mill provided the company with the technology to produce animal feed that was more natural, wholesome and environmentally friendly than the market standard, an ethos that continues to this day. More than two decades ago Allen & Page gained the accreditation of many major food production and quality control bodies, including the Vegetarian Society, Soil Association and ISO organisations. This set a standard for the company to continue working closely with these bodies to ensure the highest quality feed is produced.

Still a family business, Allen & Page has developed and grown, with over four generations of experience helping to build the business into the major national feed producer it is today. In 2009, Allen & Page was delighted to receive a Royal Warrant from HRH The Prince of Wales. Looking to the future, Allen & Page is always investigating new ways to improve and innovate; drawing on the experience and knowledge gained from almost a century of making horse feed.

Mark Donaldson has been working with the business since 2002, initially as an interim Company Accountant and more recently as a part time Finance Director.  He has been involved with many projects and aspects of the business from operational to strategic aspects.

James Carter has more recently been involved with the design of a sales reporting tool to bridge two reporting systems and combine into a meaningful, easy to generate report, which is now run by the in-house team.

Ben Page commented “Mark is a highly valued member of the team with a broad depth of experience with useful and innovative thought processes”

Examples of work undertaken for this client, include:

–       Developed departmental reporting

–       Implemented KPI’s for critical business functions

–       Responsible for management reporting (MI) to the Board

–       Design and implementation of reporting framework

–       Dealing with routine compliance matters

–       Liaising with auditors, preparing details files for review


If you would like more information or to understand more on how Mint Consult can help your business, please contact Mark Donaldson on 0845 8057390 or 07940 306900.


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